Sam Ford: Wrestling, Soap Operas, Digital Disruption, Innovation & Community Building
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Sam Ford: Wrestling, Soap Operas, Digital Disruption, Innovation & Community Building
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In this conversation, Andrew Swanson and Sam Ford explore the intersections of wrestling, storytelling, community building, and innovation.
They discuss how wrestling serves as a unique form of storytelling that combines scripted drama with sports, and how this parallels the dynamics of soap operas.
The conversation delves into the importance of collaboration and community in achieving business goals, especially in the face of digital disruption. Sam emphasizes the need for imagination in the innovation process, highlighting how organizations often overlook this crucial aspect.
They also touch on the significance of measuring success beyond mere metrics, advocating for a responsible approach to business that considers long-term value and community impact.