S4E17: Calm After the Storm: Growing FORTIFIED in Oklahoma
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S4E17: Calm After the Storm: Growing FORTIFIED in Oklahoma
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In this episode of Disaster Discussions, we journey to the heart of tornado alley—to Oklahoma, where tornadoes and hailstorms are a way of life and homeowners face some of the highest insurance rates in the nation. This episode explores how the FORTIFIED Roof program and the Strengthen Oklahoma Homes initiative are transforming resilience, offering grants and insurance discounts to help families weather the storm. With insights from Fortified contractor and Master Haag Certified Inspector Scott McCollum Sr., we’ll unpack the mindsets of consumers, contractors, adjusters, and insurers, and examine the real-world impact of incentives, awareness, and lived experience on the adoption of stronger, safer roofs. Discover what’s working, what’s not, and what the future holds for building a more resilient Oklahoma—one roof at a time.