S2 Ep. 12 Beyond your Products: Creating Brands with Connection
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A proposito di questo titolo
Listen in on a wonderful conversation we have with Suze Dowling who is an Aussie and the Co Founder and Chief Business Officer at Pattern Brands. We don’t want to spoil a lot for you all, but we are obsessed with their mission and business model! Suze has an incredible background, having co-founded a branding and marketing agency in New York City, where she and her co-founders particularly focused on disrupting the direct to consumer space. In that vein, we talk a lot about how to create a brand with connection. How does a founder who is selling a toothbrush, for example, create a brand story that will transcend the actual product? This is what branding is really about, connection. Suze also gives solid advice on the unpredictability of business. While it's important to create personal boundaries, and how as a recovering perfectionist, vulnerability has become her business superpower. We know you're going to learn a ton in this episode. So let's dive in!
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Where to find Suze and Pattern Brands
patternbrands.com
IG - @patternbrands , @suzedowling
FB - Pattern Brands
xo, The Her Brand & Co. Team
Questions? Email hello@herbrandandco.com