Struggling to break into a cold account or re-engage a ghosting prospect? In this episode, we share the creative outreach strategies, social selling tactics, and mindset shifts that have actually worked in their careers. Learn how to move stuck deals forward, build pipeline from scratch, and stay professionally persistent without burning bridges.

Highlights covered:

• Lisa's TikTok-style video that landed a deal from nowhere
• The $40 investment with a big ROI
• The charity donation cold outreach
• Donna's Amex/Dell "become your customer's customer" deep dive
• The superhero meme with a near-100% response rate
• The female founder roundtable + yoga story
• The Kinko's custom books tactic
• The dinners that mix prospects with customers

00:00 Introduction

00:35 Breaking into Cold Accounts

01:40 Creative Prospecting Strategies

06:38 Leveraging Social Media for Sales

11:30 Utilizing LinkedIn Sales Navigator

12:32 Understanding Dogfooding and Customer Perspective

15:07 Reigniting Conversations with Existing Customers

17:53 Creative Strategies for Engaging Prospects

20:31 The Importance of In-Person Connections

23:28 Mindset and Persistence in Sales

24:57 Closing

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