Rita McGrath copertina

Rita McGrath

Rita McGrath

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How do you learn to see around corners faster than change itself? And will Generative AI such as ChatGPT or Bard AI be able to do strategy for us? Rita McGrath is a best-selling author, CEO and founder of innovation platform Valize and a professor of management at Columbia Business School. Thinkers50 has described McGrath as 'one of the world’s top-ranked thinkers on strategy, innovation and growth during times of uncertainty.’ Her global bestsellers include Seeing Around Corners (Houghton Mifflin Harcourt, 2019); The End of Competitive Advantage (HBR Press 2013); Discovery-Driven Growth (with Ian C. MacMillan Harvard Business Press, 2009). When today’s fringe is tomorrow’s mainstream knowing how to spot inflection points before they happen is key to building a resilient and sustainable future.

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