Rate Hikes Are Here. Is Your Cabinet Shop Ready?
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Rising interest rates are about to hit the construction industry hard, and if most of your cabinet shop's work comes from a handful of B2B contractor partners, their slowdown becomes your slowdown. In this video, I break down why relying on contractor referrals alone is a risk right now, and how to diversify into direct-to-consumer marketing so you're not at the mercy of someone else's pipeline.You'll learn:✅ Why interest rate hikes are a warning sign for contractor-dependent cabinet shops✅ The risk of having most of your revenue tied to a few B2B relationships✅ How to start marketing direct to consumer (B2C) to widen your lead pool✅ How diversifying your sales strategy protects your shop when the economy turnsThis is exactly the kind of strategy we help cabinet shop owners build inside the Cabinetry Accelerator Program: sales systems that don't collapse when one channel dries up.👉 Want help building a marketing strategy that protects your shop? Apply here: https://form.jotform.com/Designs_zach/cabinetryaccelerator👉 Learn more: https://cabinetryaccelerator.com#CabinetShopMarketing #CabinetryAccelerator #CustomCabinetry #CabinetShopOwner #B2CMarketing