n this episode of Protecting Your Possibilities, Luke speaks with The Ohio State University basketball player Eugene Brown, III about his experiences and perspectives related to NIL. Learn more about the path and the strategy a college athlete employs when it comes to engaging in NIL.

You can follow Eugene Brown, III on social media at:

Instagram: eugenebrown3_

Twitter: eugenebrown3_

TikTok: eugenebrown3_

Business email: sybebllc@yahoo.com

Read the full episode transcript here.

Find Luke on LinkedIn, Twitter and Instagram.

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Every March, the NCAA kicks off one of the most exciting championships of the year, the NCAA Basketball Tournament — also known as March Madness®. This is the first basketball tournament in which student-athletes are able to earn compensation from their NIL. As the NCAA is always aggressive in protecting their branding, they will have to ensure student-athletes are not using the NCAA’s protected marks without permission. In this episode, Luke discusses how student-athletes should protect themselves by not using NCAA-protected marks in social media influencing.

Read the full episode transcript here.

Find Luke on LinkedIn, Twitter and Instagram.

Listen wherever you listen to podcasts, including: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | Stitcher | Tunein Radio | iHeartRadio | Castbox

When athletes are presented with deals, do they really need to hire their own attorney if their agency already has one of their own? It’s important to think through who the agency lawyer is working for — is it the athlete or the agency? As Luke explains, every lawyer has the ethical obligation to put their client's best interests first. Athletes should make sure they are being served as the client. Listen to this episode to learn why it's important for athletes to have someone advocating and protecting their interests first.

Read the full episode transcript here.

Find Luke on LinkedIn, Twitter and Instagram.

Listen wherever you listen to podcasts, including: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | Stitcher | Tunein Radio | iHeartRadio | Castbox