Profitable Web Designer with Shannon Mattern copertina

Profitable Web Designer with Shannon Mattern

Profitable Web Designer with Shannon Mattern

Di: Shannon Mattern
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A proposito di questo titolo
 Profitable Web Designer is the top podcast for women web designers who started their web design business for freedom and fulfillment—but somehow ended up overworked, underpaid, and wondering what went wrong. If you're a woman web designer who's tired of saying yes to underpaid web design projects, doubting your prices, or bending over backward to keep clients happy, you're not alone. Host Shannon Mattern shares the pricing strategies, mindset shifts and behind-the-scenes stories web designers like you need to stop overdelivering, raise your prices, and finally create the freedom and income you started your web design business for in the first place. This podcast is your backstage pass to the coaching, strategies, and transformations happening inside the Web Designer Academy—Shannon’s mentorship program that helps women web designers book higher-paying web design projects without overworking. 👉🏻 Find out the 5 Subtle Proposal Mistakes Even Experienced Web Designers Make That Cost Them Thousands at webdesigneracademy.com/proposalCopyright © 2026 WP+BFF LLC + Shannon Mattern | All Rights Reserved. Economia Gestione e leadership Leadership
Episodi
  • Part 3 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 219

    Part 3 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 219
    Nov 4 2026
    Get our free course to help women web designers stop undercharging and overdelivering and create a consistent, full-time income at https://webdesigneracademy.com/freecourse Part 3: Web Designer Academy Student Stories: How To 5x Your Income Without 5x-ing Your Workload In Part 3 of this 3-part series, you'll hear from a panel of Web Designer Academy students, Barb Pritchard of Infinity Brand Design, Elise, Lee and Erica of Brazen Babes, about what their web design businesses were like before and after working with us, how long it took them to make their investment back, how they got out of overwhelm, and exactly how they got clients without relying on social media. Then I answer some juicy questions from applicants, like whether I've ever had students who didn't get results and why, whether you can charge $10,000 for a website without SEO, how retainer work fits into a profitable schedule, and how to talk to your husband or partner about joining a coaching program, including the story of the first time I told Floyd I wanted to join one and how THAT went over. In This Episode: How our students made back their investment, including Erica's one-pager in her second month How Lee went from reporting to what felt like 10 different people to being in charge of her business How Elise and Erica got clients by telling people they were web designers and responding where they already hang out Why you can charge friends the same rate as any other client Why some students don't get results, and what to do if you're worried about that How to talk to your partner about investing in your web design business Resources Mentioned: Web Designer Academy Waitlist: https://webdesigneracademy.com/waitlist Web Designer Academy: https://webdesigneracademy.com/program Episode 217 (Part 1): https://webdesigneracademy.com/217 Episode 218 (Part 2): https://webdesigneracademy.com/218 Related Episodes: Episode 176: Web Design Business Pricing Insights From Inside the Web Designer Academy: https://webdesigneracademy.com/176 Episode 175: Web Design Business Marketing Insights From Inside the Web Designer Academy: https://webdesigneracademy.com/175 Episode 171: From Corporate Burnout To Web Design Business Success with Amber Jones: https://webdesigneracademy.com/171 Shannon Mattern is a Pricing Strategist, creator of The Package Matrix™ Method and the founder of the Web Designer Academy where she helps experienced women web designers book higher-paying web design projects, charge more with confidence, run projects without overworking and burnout and break through to their next level of income and freedom. For Web Designers: https://webdesigneracademy.com For Service Providers, Consultants & Agencies: https://shannonmattern.com Instagram: @profitablewebdesigner | @shannonlmattern
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    53 min
  • Part 2 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 218

    Part 2 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 218
    Oct 28 2026
    Get our free course to help women web designers stop undercharging and overdelivering and create a consistent, full-time income at https://webdesigneracademy.com/freecourse Part 2: How To 5x Your Web Design Income Without 5x-ing Your Workload In Part 2 of this 3-part series, I'm picking back up in the private training I hosted back in 2022 to break down how we help the women in the Web Designer Academy implement the 5P Framework from Part 1, why all five pieces have to work together, and the secret sixth piece you need to make it all work: an authentic marketing strategy you're actually sold on, because if you're not sold on it, you're not going to do it. I walk through the 3 places web designers get stuck, answer whether you can promise your clients ROI, show you what $10K months with one client at a time look like, and share the one mindset shift I want you to walk away with: the value has everything to do with your client and what's possible for them. In This Episode: Why missing even one piece of the 5P Framework is like a stool with only two legs Why you don't need social media, ads or blogging to get web design clients Why you can't promise your clients ROI, and what to do instead The 3 places web designers get stuck: the people pleaser, the self-taught undercharger and the five-figure hustler What $10K months with one $10,000 client look like, and why you need to stop doing the hourly math Why you can't reverse engineer another web designer's business from the outside Resources Mentioned: Web Designer Academy Waitlist: https://webdesigneracademy.com/waitlist Web Designer Academy: https://webdesigneracademy.com/program Episode 217: How To 5x Your Income Without 5x-ing Your Workload, Part 1: https://webdesigneracademy.com/217 Related Episodes: Episode 210: Market Your Web Design Business Without Social Media with Jana Osofsky: https://webdesigneracademy.com/210 Episode 204: Why Your Discovery Calls Aren't Converting (And What to Do Instead): https://webdesigneracademy.com/204 Episode 195: From $5,000 to $15,000: How Web Designer Academy Student Aprile Blair Tripled Her Prices: https://webdesigneracademy.com/195 Shannon Mattern is a Pricing Strategist, creator of The Package Matrix™ Method and the founder of the Web Designer Academy where she helps experienced women web designers book higher-paying web design projects, charge more with confidence, run projects without overworking and burnout and break through to their next level of income and freedom. For Web Designers: https://webdesigneracademy.com For Service Providers, Consultants & Agencies: https://shannonmattern.com Instagram: @profitablewebdesigner | @shannonlmattern
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    48 min
  • Part 1 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 217

    Part 1 - How To 5x Your Web Design Income Without 5x-ing Your Workload EP 217
    Oct 21 2026
    Get our free course to help women web designers stop undercharging and overdelivering and create a consistent, full-time income at https://webdesigneracademy.com/freecourse Part 1: How To 5x Your Web Design Income Without 5x-ing Your Workload In Part 1 of this 3-part series, I'm sharing a replay of a private training I hosted back in 2022 for accepted applicants, where I break down the 5P Framework I've been teaching inside the Web Designer Academy for the past 6 years to help women web designers go from undercharging, overdelivering and burnt out to profitable, sustainable and thriving. We do the math on how many projects you'd need to sell at your current prices to hit your income goal, why the lower your prices are the more people you have to get in front of and convert, and why you can't just go change the price on your website and expect clients to say yes. Then I walk through all five pieces you need in place to charge more without working more: packaging, positioning, pricing, pre-framing and premium client experience. In This Episode: Why getting more clients when you're undercharging and overdelivering is a recipe for disaster How to package your web design services as a revenue-generating asset instead of a list of deliverables How giving clients choices helps you test your pricing, prevent scope creep and become your own competition Why it takes the same amount of time to build a $2,000 website as a $10,000 website, and why you don't need to add more deliverables to charge more How to pre-frame the value of your work from the first interaction so clients skip the sticker shock How win-win boundaries keep you out of scope creep and zombie projects that never die Resources Mentioned: Web Designer Academy Waitlist: https://webdesigneracademy.com/waitlist Web Designer Academy: https://webdesigneracademy.com/program Package Matrix™ Method: https://shannonmattern.com/package-matrix-method/ Related Episodes: Episode 205: Why More Web Design Clients Won't Fix Your Money Problems with Pam Jordan: https://webdesigneracademy.com/205 Episode 189: How To Price Custom Web Design Projects with Shannon Mattern: https://webdesigneracademy.com/189 Episode 186: The Web Designer's Guide to Dealing With Difficult Clients: https://webdesigneracademy.com/186 Shannon Mattern is a Pricing Strategist, creator of The Package Matrix™ Method and the founder of the Web Designer Academy where she helps experienced women web designers book higher-paying web design projects, charge more with confidence, run projects without overworking and burnout and break through to their next level of income and freedom. For Web Designers: https://webdesigneracademy.com For Service Providers, Consultants & Agencies: https://shannonmattern.com Instagram: @profitablewebdesigner | @shannonlmattern
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    50 min
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