Preparing for the Performance Product Launch: Building Systems That Actually Work copertina

Preparing for the Performance Product Launch: Building Systems That Actually Work

Preparing for the Performance Product Launch: Building Systems That Actually Work

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What does it take to launch something new—and make sure people actually care? Chris, Jonathan, and Sasha go behind the scenes of bringing a new product to market, from listening to customers and finding the right message to building a launch strategy that cuts through the noise. Then, they rethink performance management: why annual reviews fall short and how clarity, fairness, trust, continuous feedback, and career growth can create better employees, managers, and businesses.


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