OGNT Podcast 3rd July 2026 - Talking Claude for e-commerce optimization,, Hermes Agent and more
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Brad and Mark discussed Brad's extensive use of Claude for e-commerce optimization, including SEO improvements, Shopify customizations, and content creation for his book business. Brad shared how he's using Gemini and Claude together to automate tasks like creating Pinterest boards, generating product descriptions, and optimizing image alt text for his 2,000-book catalog. They explored the benefits of upgrading to Claude's Pro Max plan versus using pay-as-you-go credits, with Mark recommending the upgrade for its higher output limits and priority access during peak usage times. Brad explained his plans to expand Claude's capabilities into stock market analysis and crypto trading automation, which Mark suggested could be well-suited for integration with Hermes. Mark also shared his recent work on a new tax compliance service for contractors affected by the UK's Making Tax Digital requirements, demonstrating how AI tools helped him quickly build systems for this opportunity.