NLC Podcast Rebooted - Episode 2Hosts: Keith Noe & Elijah ThackerGuest: Bucky Hensley Jr of Ruthless MMA ManagementManaging in the MMA World: Genuine Passion and Strategic Vision with Elijah Thacker & Bucky Hensley Jr.Explore the unique journey of managing fighters through the lens of genuine passion, business savvy, and strategic relationship building. This episode features Elijah Thacker and Bucky Hensley Jr. discussing their approaches to MMA management, fighter development, and navigating the sport's challenges — all flavored with humor and insights into the fight industry.In this episode:• The importance of authenticity and passion in fighter management• Strategies for building a reliable, tight-knit fighter roster• The significance of marketability and content creation for fighters• How regional fighters can overcome resource limitations with high-level training• The impact of shifty management practices prevalent in MMA• Managing fighter mental health and career planning with strategic matchmaking• The role of social media and branding in increasing fighter visibility• Advice for fighters on travel, training, and competition prep• The potential of local gyms and community engagement for fighter development• Real-world anecdotes from MMA fights, including unexpected events and fight predictionsTimestamps:• (00:00) — Welcome and episode overview• (01:00) — Bucky's background: MMA management with a genuine touch• (02:16) — Bucky's motivation: Love for MMA and fighter success• (04:00) — Managing fighters' marketability and social media presence• (07:00) — Building a core stable versus quantity in fighter management• (10:50) — Recognizing talent and avoiding risky investments• (13:50) — Opportunities for fighters: training, resources, and regional challenges• (17:30) — Growing MMA talent in under-resourced regions• (21:43) — The importance of work ethic, humility, and fighter psyche• (26:30) — Managing fighter expectations and strategic career planning• (33:00) — The importance of passion, not just profits, in MMA management• (38:00) — Building trust with fighters and transparency• (44:00) — Dealing with shady management tactics• (52:17) — Fight predictions and analysis• (54:00) — The thrill of knockouts and fight variance• (59:00) — Human element: the sport's unpredictability• (66:00) — Fun roleplay: convincing a young fighter• (70:00) — Closing thoughts and contact infoJoin this channel to get access to perks:https://www.youtube.com/channel/UCZoxYen5PGFcOFxW5znMJnw/join

.

Justin Richwine discusses his upcoming bout with Alex Davis at NLC 17.