Navigating the Creator Economy: Authenticity, Burnout & Building Community with OnlyAubss
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Navigating the Creator Economy: Authenticity, Burnout & Building Community with OnlyAubss
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What does it take to build a social media following while staying true to yourself? In this episode, we sit down with Aubrey Regner (@OnlyAubss), a Minnesota-based content creator who shares her journey from making Disney videos to capturing the heart of the Upper Midwest with her fresh perspective. We dive into the realities of influencer life, including brand deals, navigating passive-aggressive culture, and the struggle to balance content creation with a 9-to-5 job.
🔹 How she grew her following after moving to Minnesota
🔹 The challenges of working with brands while staying authentic
🔹 Minnesota’s underrated food and music scenes
🔹 Balancing a full-time job with content creation
🔹 The real impact of social media on friendships and mental health
📲 Follow OnlyAubss on Tik Tok: https://www.tiktok.com/@onlyaubss and on Instagram: https://www.instagram.com/onlyaubss/
🎧 Subscribe for more deep dives into creative careers, social media, and storytelling! #contentcreator #minnesota #socialmedia