Mobile Service and Networking with Michelle
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Mobile Service and Networking with Michelle
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Michelle joins the show to talk about mobile service from the customer's side, and how networking helped a mobile program grow its fleet and commercial business.
In this episode:
• Why customers love watching the work happen in their own driveway, and talking straight to the technician
• Why networking is a marathon, not a sprint: plan on 6 months to a year before the first good leads come in
• "Givers gain": help others first and the referrals come back to you
• How sponsoring a chamber or builders' association lunch can put you in front of 100 to 200 people for a small cost
• Why a mobile van in a driveway works like a free billboard and brings in owners of other car brands
The best story: watching a 7-van program grow to 47 vans in under three years, with a chart full of little vans to keep track.
Watch on YouTube: https://www.youtube.com/watch?v=mIT7oF1Gmrc