"Mastering the Art of Marketing: Unleashing the Power of AI, Narrative, and Storytelling" with Spencer Kelty copertina

"Mastering the Art of Marketing: Unleashing the Power of AI, Narrative, and Storytelling" with Spencer Kelty

"Mastering the Art of Marketing: Unleashing the Power of AI, Narrative, and Storytelling" with Spencer Kelty

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On this episode of Masters of Service, Kurt interviews Spencer Kelty from Yogi, discussing the company's AI technology that analyzes customer feedback to improve products and marketing strategies. Kelty shares a success story of how Yogi helped a regional staffing agency grow by improving their digital presence and connecting with their community. They also talk about the importance of aligning marketing with revenue and long-term business goals.
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