Your vision, your brand, your dream: imagine if you could launch custom-branded content without being at the mercy of mysterious social media algorithms or shadow-banning? Imagine no more. Lightcast makes your dream a reality. Mike Guerity is the head of GTM strategy and marketing for this full-stack OTT program, and shares how Lightcast allows creators to distribute their content globally using easy-to-use technology. Now integrated with AI and automation, Lightcast allows viewers to find specific content in seconds. In addition, you have complete control over your apps and programs, allowing you to develop your brand on a platform you own. All files are stored on a protected server with detailed analytics and customized feedback available. Build your dream platform and see your vision come to life with Lightcast.

TAKEAWAYS

Lightcast’s media cloud is the longest-running online video platform in existence

Lightcast’s advanced programs helps identify patterns and trends that will be game changers in the media space

AI integration on the Lightcast platform helps boost visibility and tighten metadata

Protect yourself from cancel culture and deplatforming by joining Lightcast and enjoy the easy-to-use one-click publishing feature

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