Let's talk inclusivity and diversity
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In this latest episode Jenna Alicia hears from Zoe Osinnowo, Head of Influencer Marketing and Business Inclusivity Lead at FCB Inferno. Zoe shares her advice on how social media managers and professionals can (kindly) push back on content/campaigns they know to be lacking true diversity and will generate negative reactions, what she wants to see more of from brand's social media content plus so much more.
This episode is packed full of useful advice from Zoe! And Jenna Alicia shares her own experiences working in social media and dealing with clients whose content is... shall we say... less than diverse.
FCB Inferno is was awarded a Titanium at Cannes Lions International Festival of Creativity in 2022, making them the second most awarded agency in the UK. Find out more about them here: www.fcbinferno.com
You can find Zoe on LinkedIn here: www.linkedin.com/in/zoeosinnowo
Jenna recommends this week that you should follow Stylist (the fab Chlo Laws took over the helm earlier this year): https://www.instagram.com/stylistmagazine
And Zoe recommends...
Lucy Edwards (www.instagram.com/lucyedwardsofficial) and Jenny Berry (www.instagram.com/wheelie_good_life).