Kajabi just raised their prices, and it's forcing many pre-revenue coaches to make tough decisions. In this episode, I share why I'm now recommending Wix as a more affordable alternative for course creators just starting out, plus strategies for existing Kajabi users who are deeply invested in the platform. If you're feeling the pinch from the latest price hike, this episode is for you.

The recent Kajabi price increases have created a challenging situation for pre-revenue coaches and new course creators. In this candid episode, I discuss the trend I've been seeing with clients canceling their subscriptions, my theory on why Kajabi is making these changes, and practical alternatives for coaches at different stages of their business.

The Kajabi Price Hike Reality ⏱️ 0:00

• Basic plan increased by $30/month (from $149 to $179)
• Growth plan up $50/month
• Pro plan jumped from $399 to $499
• New fees: 2% charge on PayPal and third-party payment processors

Why This Hurts Pre-Revenue Coaches ⏱️ 3:15

• The impact on coaches just starting their online business
• Why timing matters when you're building your brand
• Real stories from clients who've had to fold their websites

My Theory: Kajabi's Strategic Shift ⏱️ 7:30

• Why I believe Kajabi is intentionally filtering out pre-revenue users
• The support burden of lower-tier customers
• How their homepage now features only established entrepreneurs

The Wix Alternative ⏱️ 12:45

• Why Wix is an underrated option for course creators
• Features you might not know about: Wix Programs, Groups, paywalled blogs
• Pricing: $300-500/year vs. Kajabi's $2,148+/year
• Real example: A six-figure client considering the switch

If You're Staying on Kajabi ⏱️ 16:20

• How to maximize your subscription value
• Utilizing unlimited products on the Pro plan
• Increasing customer lifetime value to offset costs
• Making use of underutilized features like private podcasts

If You're Planning to Leave ⏱️ 19:00

• Stop building new infrastructure in Kajabi NOW
• Don't use Kajabi's email marketing if you're migrating
• Export your website and take screenshots before canceling
• Understanding what data you'll lose in migration

Alternative Tech Stack Considerations ⏱️ 20:30

• Kit (ConvertKit), Klaviyo, or MailChimp for email marketing
• Why you need to plan your exit strategy early
• The importance of owning your data

✅ If you're pre-revenue, consider starting with Wix ($35/month) instead of Kajabi ($179/month minimum) ✅ If you're already on Kajabi and making money, maximize every feature to justify the cost ✅ Plan your migration strategy BEFORE you need it - don't build new funnels in a platform you're leaving ✅ Always export and backup your content before canceling any platform

• Wix
  • Course platform alternative (no affiliate link)
• Kajabi Payments
  • Built-in payment processing
• Kit (ConvertKit)
  • Email marketing alternative
• Klaviyo
  • Email marketing alternative
• MailChimp
  • Email marketing alternative

Raya is a Digital Systems Operator and Kajabi expert who specializes in lifecycle marketing, funnels, and helping coaches and consultants build their digital presence. She works with various course platforms and ecosystems to help entrepreneurs launch and scale their online businesses.

🌐 Website: www.wethrivebydeisgn.com 📧 For help with lifecycle marketing, funnels, and course launches