Leah Yingling on Lululemon’s FURTHER Initiative, Their New Women-Specific Road-to-Trail Shoe, & Her Western States 100 Expectations
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A proposito di questo titolo
Leah Yingling returns to the show to discuss her partnership with Lululemon and their FURTHER initiative, a first-of-its-kind ultramarathon specifically for women; the brand’s efforts to close the sex and gender data gap in sports medicine that historically underrepresents female athletes; Lululemon’s new women-specific road-to-trail shoe, the Blissfeel Trail; how she’s preparing for this year’s snowy Western States 100; and a whole lot more.
TOPICS & TIMES:
- Leah’s Lululemon Partnership & the Blissfeel Trail (1:41)
- Attending the Launch Event in Vancouver (6:51)
- Her Biomedical Engineer Background (9:12)
- What is the FURTHER Initiative? (12:00)
- 6-Day Ultramarathon & World Record Attempts (16:41)
- Western States 100 Prep (18:28)
- Bring On the Snow! (21:52)
- Summer Racing Storylines (24:55)
RELATED LINKS:
- Lululemon’s Trail Team
- Lululemon’s FURTHER Initiative
- Become a Blister Member
- BLISTER+
- 2024 Blister Summit Info
CHECK OUT OUR OTHER PODCASTS:
- CRAFTED
- Blister Podcast
- GEAR:30
- Bikes & Big Ideas
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