Intertextual Experience is ecstatic to bring in the New Year with Alex Hague, the CEO of board game company CMYK. For a show that likes to explore ideas and stories through different lenses, CMYK provides a perfect color model for us to create these different colored lenses. Through a twisted version of the game Figment, Alex is subjected to a slew of challenges and questions while coming out victorious. Come explore CMYK’s vision, the Hot Streak that was 2025 for the company, an alternate reality where CMYK is a war game publisher, and so much more. As an audio only podcast, you might feel as if you’re missing out on some of the fun, but do not anguish! Here is the slide show presented for Alex (and for the sake of saving links, the games mentioned in the episode will get their own slide after the main images of “the game”).
Check out CMYK’s games here.
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“Oh, it's like the tip-off of a basketball game.” (0:00)
Story, beginning, and a tale told through colors.
“We're looking at, like, a… is that an axial view?” (17:07)
Vibing. A throughline of sorts for CMYK games.
Noted in this section!
Recently, Alex was interviewed for one of Amabel Holland’s amazing video essay series. The most recent video titled “Boxes: Selling, Framing, Meaning” is linked. Check that out and then check out the rest of Amabel’s videos if you haven’t.
“A series of concentric circles with some stars inside of it.” (38:44)
Gaps/lines/connections were all possible topics for this one; based on Alex’s selection, the line of questioning was mostly focused on the first option, gaps.. Lacuna.
“Anthropomorphic hot dog mascot with, you know, some, like, sort of soulless eye holes.” (49:52)
All versions of this question focused on CMYK’s 2025 in some way (outside of one really out of pocket option).
Wrap-up Questions (1:03:04)
A text on Alex’s mind and things to look out for from CMYK in 2026 (don’t be greedy—wasn’t their 2025 output enough?!)!
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