If you've been feeling like the online marketing world has been turned upside down lately, you're not alone. AI, a "trust recession", and rapidly shifting consumer behavior have forced even the most successful entrepreneurs to pivot and adapt.

So what's working now? How do you build a thriving online business in 2026?

Get ready for a raw, unfiltered deep dive into the real "WTF" moments of entrepreneurship today. This conversation features Bridget Brady, founder of AMP Up My Biz and the Social Media Success Academy, as we grab a seat for a CEO date to break down what it actually looks like to build a business in the current landscape.

We talk about:

✨ The massive impact of AI on everything from team building to launch strategy

✨ Why "cold traffic" isn't dead but looks very different than it used to

✨ The power of human connection and community in the age of automation

✨ Pivoting marketing strategies to adapt to new consumer behaviors

✨ Overcoming team challenges and hiring woes as your business scales

✨ Dealing with the "trust recession" and building real brand equity

✨ Finding resilience and passion for your business even in tough seasons

This is a conversation for any entrepreneur who's been riding the rollercoaster of the past few years and is ready for some real talk and practical advice on what it takes to thrive in the online space today.

Because here's the truth: building a successful business isn't easy. It never was- but for those with the vision, resilience and willingness to adapt - the opportunity has never been greater.

If you're ready for an unfiltered look behind the scenes of 7-figure online entrepreneurship, press play and grab a glass of wine - this is a CEO date after all. 😉🍷

If this conversation felt like exactly what you needed to hear, imagine having access to a community of women just like Bridget… visionaries, builders, and leaders who are showing up fully and expanding into the next level of their lives and businesses.

The Brilliant Event | September 28–30 Step back into your power. Reconnect to your purpose. Ignite what is next. This is your invitation:

🔗 https://brilliantwomennetwork.com/brilliant-event/

🔗 Subscribe to our Brilliant Edit: https://order.inspiredliving.tv/newsletter

About Bridget Brady:

Bridget Brady is the CEO and founder of AMP Up My Biz, an online marketing company helping entrepreneurs build profitable and purposeful businesses. She's also the creator of the Social Media Success Academy and the author of the #1 international bestselling book "Jobs to Jammies". With decades of experience and millions in online revenue, Bridget is a sought-after mentor for those looking to grow and scale online.

About The Keri Murphy Show

The Keri Murphy Show is where women's purpose meets presence.

Hosted by Keri Murphy, founder of Inspired Living and the Brilliant Women Network - this show brings bold conversations, business strategy, reinvention stories, and high-level visibility insights to women building wealth, influence, and legacy.

This is not surface-level inspiration.

It's real talk about:

• Scaling online businesses

• Reinventing after success

• Leadership that builds authority

• Visibility that drives revenue

• Faith, family, and fulfillment

If you're ready to build a brilliant life and business, you're in the right place.

New episodes every week.

If the term "co-sleeping" and "gourmet meals" instantly make you think of your canine pup, you are going to love today's episode, because I am introducing you to Laurie Yost, founder of Playful Pups Retreat.

She took her lifelong love of dogs and built a business that has been giving pet parents peace of mind for over 15 years.

This is the story of a true dog mom turned CEO who had a vision for a different kind of pet care.

Laurie shares:
✨ The 5-year plan she created before she even found a location
✨ Scaling to two locations with lodging, daycare, training, and grooming
✨ Personalized care and enrichment activities that make Playful Pups different
✨ The fear-free certification changing the industry from the inside out
✨ Surviving COVID as a brick and mortar business
✨ Balancing the roles of business owner, dog mom, and nonprofit founder
✨ Lessons on patience, self-care, and building a team that loves dogs like you do

Whether you are a pet parent, an aspiring entrepreneur, or simply someone who believes our dogs deserve the very best, this conversation will resonate with you in such a beautiful way.

There were a few moments in this conversation that really stayed with me, and I have a feeling you'll feel them too.

Playful Pups Retreat isn't just a business. It's a love story and it's one I can't wait for you to hear.

If Laurie's story resonates with you, imagine surrounding yourself with women who are doing the same… building something meaningful, following their calling, and expanding into what's next.

The Brilliant Event | September 28–30 Step back into your power. Reconnect to your purpose. Ignite what is next. This is your invitation:
🔗 https://brilliantwomennetwork.com/brilliant-event/
🔗 Subscribe to our Brilliant Edit: https://order.inspiredliving.tv/newsletter

Keri's Fave

1. The Big Leap — Gay Hendricks
Get your copy here: https://amzn.to/4sQUukA
2. This is Marketing — Seth Godin
Get your copy here: https://amzn.to/4tpKP4i
3. The Alchemist— Paulo Coelho
Get your copy here: https://amzn.to/4sLovSH

About Laurie Yost

Laurie Yost is the founder and owner of Playful Pups Retreat, a premium pet care facility offering personalized lodging, enrichment-focused daycare, and training programs for dogs. A lifelong dog lover and Certified Professional Animal Care Operator (CPACO), Laurie built Playful Pups Retreat from the ground up, turning a childhood passion into a thriving business that has been serving pet parents across Pennsylvania for over 15 years.

If you are ready to give your pup a 5-star experience, check out: https://playfulpupsretreat.com

About The Keri Murphy Show

The Keri Murphy Show is where women's purpose meets presence.
Hosted by Keri Murphy, founder of Inspired Living and the Brilliant Women Network - this show brings bold conversations, business strategy, reinvention stories, and high-level visibility insights to women building wealth, influence, and legacy.

This is not surface-level inspiration.
It's real talk about:

• Scaling online businesses
• Reinventing after success
• Leadership that builds authority
• Visibility that drives revenue
• Faith, family, and fulfillment

If you're ready to build a brilliant life and business, you're in the right place.
New episodes every week.

What if that feeling that something is "off"…is your life actually trying to move you forward?

In this episode of The Keri Murphy Show we're diving deep into reinvention, the uncomfortable, uncertain, but necessary season where everything begins to shift.

This isn't just about changing your business or starting over.
It's about recognizing when the version of you that once worked-no longer fits.

When the joy fades.
When the ROI isn't the same.
When you start questioning everything.

Because here's the truth…You're not broken, you've evolved. ✨

In this episode, Keri shares her personal story of hitting a turning point, walking away from what was successful, familiar, and "safe" to step into alignment with who she's becoming.

You'll learn a simple but powerful 3-step framework to help you navigate your own next chapter:

• Awareness – understanding where you truly are

• Resistance – identifying what's holding you back

• Decision – choosing who you're ready to become

This episode is for you if:

• You feel stuck even though things are "working"

• You've outgrown your current life, business, or relationships

• You're scared to change… but know you can't stay the same

Because what's on the other side of this season?

Freedom. Alignment. Expansion. 🥳

The life you've been craving.

Your next level isn't ahead of you, it's waiting for your decision.

🌐 Brilliant Women Network http://www.brilliantwomennetwork.com

💌 Subscribe to The Brilliant Edit Newsletter: https://inspiredliving.tv/newsletter-opt-in/

Ready for Your Next Chapter?

If this episode stirred something in you, pay attention to that. It's a sign you are being called into more.

If you have outgrown your current circle and you are ready to step into a bigger vision, this is your invitation.

The Brilliant Women Network is a space for women who are elevating their life, business, and standards, surrounded by others doing the same.

You are not meant to do this alone.

Join the Brilliant Women Network: www.brilliantwomennetwork.com/membership

About The Keri Murphy Show

The Keri Murphy Show is where women's purpose meets presence.

Hosted by Keri Murphy, founder of Inspired Living and the Brilliant Women Network - this show brings bold conversations, business strategy, reinvention stories, and high-level visibility insights to women building wealth, influence, and legacy.

This is not surface-level inspiration.

It's real talk about:

• Scaling online businesses

• Reinventing after success

• Leadership that builds authority

• Visibility that drives revenue

• Faith, family, and fulfillment

If you're ready to build a brilliant life and business, you're in the right place.

New episodes every week.

Connect with Keri

Instagram: / brilliantwomennetwork

Facebook: / brilliantwomennetwork

TikTok: / brilliantwomennetwork