Inside Vinted's CRM Strategy with Timothy Lange (#801)
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This episode is sponsored by Tally – the loyalty platform from Phaedon.
Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end.
See what’s possible at TallyLoyalty.com
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In this episode, Charlie Hills interviews Timothy Lange, CRM Lead at Vinted, a brand well known and loved by listeners. Tim leads the CRM team's messaging as the company transitions from a fashion resale platform to a multi-category marketplace and continues its expansion across Europe. His focus is on driving engagement, personalisation, and improving the Vinted experience for millions of members.
In this episode, listeners will learn all about Vinted, how the brand manages loyalty, and key insights and innovations to look out for.
Loyalty marketing professionals are invited to join the show every week to hear the latest ideas and insights from loyalty experts around the world.
Show Notes:
1) Timothy Lange,
2) Vinted
3) Quiet by Susan Cain (Book Recommendation)