Coaching Application Form: When to Use One, and What to Ask
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Should you have a coaching application form on your website? And if you do, what should you put on it?
An application form stops the wrong people getting through to you. But every question you add is another reason for someone to give up and leave. So in this episode I go through when a form is worth it, when it gets in the way, and what to ask.
What I cover:
- When to use one. If your coaching costs thousands, or you're running a group or a mastermind
- The mastermind where one lady took over every week, and how the right questions would have caught it
- When not to use one. If you're new, need clients or your coaching is cheap, put your prices on your website instead
- Why six to eight questions is enough, and why "what's your biggest challenge?" is a waste of a question
- The questions to ask instead, including the two that save you a lot of wasted calls
- The difference between an application form and an intake form
- Why your intake form should ask if they're seeing a therapist or a doctor
The full guide, with an example form written out, is here: Coaching application form: when to use one, and what to ask
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