What does it take to build the sexual wellness brand that women actually deserve — and why has it taken this long?

In this episode, Dr. Jenni Skyler and Daniel Lebowitz sit down with Ada Trujillo and Kim Aviv, co-founders of Mila- an intimate wellness brand that is doing something the category has never quite managed: making pleasure feel as intentional, beautiful, and culturally fluent as skincare.

Ada is a former professional basketball player turned CPG marketing powerhouse who has raised millions for major consumer brands. Kim is a finance and operations expert with deep startup experience. Neither came from the sexual wellness world. Both felt deeply underserved by it-and decided to fix it.

At the center of their product line is the Aura, a pending-patent pleasure device that layers four distinct functionalities to map the full arc of female arousal, not just the finish line. Warmth. Orbital massage. Vibration. Suction. Designed to be explored, not just used. Beautiful enough to live on your nightstand. Quiet enough that nobody walking in would know what it is.

But this conversation goes well beyond the product. Jenni and Daniel bring their combined 17 years of clinical practice to a conversation about why sensuality is a lost language, why lube is non-negotiable at every age, why men feel excluded from women’s pleasure and how a toy can change that, and why the lowest common denominator approach to self-pleasure is costing women a whole range of experiences they never knew were available to them.

Ada and Kim share what it is like to pitch sexual wellness to skeptical investors, and how a $1 million raise became $2.5 million. They talk about what is coming next, including a product for couples, and why they believe sexual wellness belongs on the same shelf as matcha and Pilates.

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