The First or The Last | Hosted by Jay Awal

You can be talented.

You can work hard.

You can have the right intentions.

But if people don’t know who you help or why you matter, your business will always struggle.

In this episode of The First or The Last, Jay Awal breaks down why personal branding isn’t about followers or fame... it’s about clarity, trust, and positioning.

Using a simple real-world comparison between two builders with the same skills but very different outcomes, Jay explains why one person is always chasing opportunities while the other attracts them.

This episode covers:

• What a personal brand actually is (in plain language)
• Why being “good at a lot of things” keeps you invisible
• How StoryBrand principles explain why people buy from guides, not heroes
• The difference between working hard and being recognized
• Three simple steps to build a personal brand that compounds

Grounded in Proverbs 22:1 — “A good name is more desirable than great riches” — this episode reframes your name as an asset, not an accessory.

If you’re building a business, offering a service, or trying to create income this episode will show you why clarity pays faster than talent.

🔗 CONNECT + NEXT STEPS

If this episode hit home:

• Share it with someone building quietly but struggling to be seen
• Follow or subscribe to The First or The Last as the First in Market series continues
• Visit residuallyrich.com to learn how clarity turns into income, leverage, and ownership

Lead or follow.

Build or consume.

Obey or delay.

You’ll either grow first or finish last.