Operational Intelligence copertina

Operational Intelligence

Operational Intelligence

Di: Tom Zoebelein
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A proposito di questo titolo

Operational Intelligence is a collision repair podcast built on one simple truth: every body shop does something better than everyone else. Maybe it’s culture. Maybe it’s blueprinting. Maybe it’s customer satisfaction, production flow, or something entirely unique. Whatever that “superpower” is, this show uncovers it — directly from the operators who mastered it.

Hosted by Tom Zoebelein, Operational Intelligence dives deep with one shop owner per episode to explore a single defining element of their business. Not trends. Not buzzwords. Not another round-table about the industry. Instead, Tom breaks down the real decisions, experiments, setbacks, and breakthroughs that helped these shops “crack the code” in their area of excellence — so other owners can learn exactly how to do the same.

Tom brings 15+ years of experience working with hundreds of collision centers across the country, designing solutions, studying their operations, and helping them think differently about technology, efficiency, and growth. With a lifelong passion for cars, an industrial design background, and a career built on solving real problems for real shops, Tom pulls stories out of operators that you won’t hear anywhere else.

This podcast exists for one reason:
To help collision repair owners find better ways of doing things, especially in a time when the industry is changing fast and getting harder to navigate.

If you’re a shop owner who wants to learn directly from other operators — what they tried, what failed, what worked, and how they built systems that last — this is your playbook.

One shop. One solution. How they cracked the code.
This is Operational Intelligence.

2025 Tom Zoebelein
  • Building a Technician Pipeline from Scratch - Ted Culbertson - Top Gun Auto Body
    Jan 24 2026

    X Games athlete turned high production collision shop owner is not a normal career path, but that is exactly what Ted Culbertson did at Top Gun Auto Body in Helena, Montana. And he brought a leadership philosophy most shops are missing: trust built through transparency.

    In this episode, Ted shares how he attracts younger employees, why he interviews people with little or no experience, and how he brings them in through blueprinting and hands-on exposure to the work. We also unpack the daily and weekly routines he uses to keep expectations clear, reduce drama, and build a culture where accountability feels normal, not forced.

    If you are trying to grow your team, develop younger talent, and create a shop environment people want to stay in, this conversation will give you practical ideas you can put to work right away.

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