How to Stop Overthinking Your Message
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You're not overthinking your message because it's complicated—you're overthinking it because you're trying to make it perfect for people who'll never hire you anyway.
This episode tackles the exhausting cycle of rewriting, second-guessing, and workshopping your message until it feels lifeless. Overthinking happens when you're optimising for everyone instead of speaking to someone specific. The mental gymnastics come from imagining criticism from people who were never your audience. The antidote is specificity: one person, one problem, one shift. When you narrow your focus, the message almost writes itself.
This episode is sponsored by Helen Tudor and EXPERT....
EXPERT is a programme for established business owners who are ready to stop second-guessing and start being known for what they do. It focuses on expert identity, visibility and authority, without the pressure to be online all the time.
You can find Helen and EXPERT at helentudor.online