👉 Ready to start your own online store? Start here → https://dropshipunlocked.com/start?utm_source=podcast&utm_medium=podcast&utm_campaign=ep168-if-we-had-to-start-again-in-todays-uk-economy

🗣 In this episode, Lewis Smith and James Eardley run a thought experiment: if they had to start from zero today in the UK — with rising costs, higher overheads, and changing buyer behaviour — what would they do differently?

They break down the “overhead trap” that kills most new businesses, why high-ticket is more attractive in this economy, and the practical blueprint they’d follow to build a resilient store without stock, staff, or a physical premises.

🎥 Prefer to watch instead? Watch on YouTube → https://youtu.be/O5d5bHukNJM

🧭 Topics Discussed
★ The Overhead Trap — Why rent, rates, payroll, stock and fixed costs crush new businesses before they ever get momentum.
★ The Lean-First Principle — Starting online-only, keeping costs tiny, and building from cashflow instead of debt.
★ Why High Ticket Is Easier Right Now — Fewer sales needed, more profit per order, and more margin for error.
★ Using AI the Right Way — Speed up tasks (copy, research, drafts) without outsourcing the strategy to a robot.

🛠 Links & Resources Mentioned
Lewis’s Book → https://dropshipunlocked.com/book
Shopify £1-for-3-months Offer → https://dropshipunlocked.com/shopify
Free Trial of a Professional Phone Line → https://dropshipunlocked.com/circle
Free Training / Roadmap → https://dropshipunlocked.com/start?utm_source=podcast&utm_medium=podcast&utm_campaign=ep168-if-we-had-to-start-again-in-todays-uk-economy

💡 Key Takeaways
★ Avoid Fixed Costs Early — Don’t start your business from “minus 10” with rent, stock, staff, and big commitments.
★ High Ticket = Fewer Customers Needed — Build around bigger profit per order so you can reach meaningful income with a small number of sales.
★ Use Live Data, Not Guesswork — Validate demand and price points with real numbers, then commit with confidence.
★ Resilient Models Win in Tough Times — If your model works in a hard economy, imagine what it does when the cycle turns.

📲 Follow Us
Instagram → https://www.instagram.com/dropshipunlocked/
X / Twitter → https://twitter.com/DropshipUnlockd
LinkedIn → https://uk.linkedin.com/company/dropship-unlocked
YouTube → https://www.youtube.com/c/dropshipunlockedlewissmith
Website → https://www.dropshipunlocked.com

🚀 Free Training
🌏 Want to create location, time, and financial freedom?
Watch our free training → https://dropshipunlocked.com/start?utm_source=podcast&utm_medium=podcast&utm_campaign=ep168-if-we-had-to-start-again-in-todays-uk-economy