Explore the high-stakes world of sports management with elite agent Brett Falkoff. Learn how he built Bryson DeChambeau’s brand and navigated the LIV Golf shift.

Episode Resources

• GSE Worldwide
• Bryson DeChambeau on YouTube
• Saddle Hill Winery
• Lexi Thompson's LPGA Profile
• LIV Golf Official Site
• PGA Tour University

The world of professional sports is no longer just about what happens on the grass; it’s a high-stakes game of branding, negotiation, and market disruption. In this episode, Bill Green sits down with elite sports agent Brett Falkoff to discuss the evolution of the modern golf business and what it takes to manage global icons. Brett shares his journey from a young golfer in Philadelphia to becoming a powerhouse at GSE Worldwide, proving that a relentless "all-in" mindset is the key to outworking the biggest agencies in the world.

Brett shares the incredible story of discovering a young, unranked Bryson DeChambeau and how he strategically helped transition "The Scientist" into a digital powerhouse and Major champion. We also explore the massive ripples caused by the LIV Golf transition, the meticulous process of athlete branding for stars like Lexi Thompson and Sam Burns, and the reality of maintaining a 24/7 career while balancing a young family. From the physics of a golf swing to the boardroom deals that are changing the sport, this conversation uncovers the strategic engine behind golf's biggest names.

Whether you are an aspiring sports professional or a business leader looking to understand how to handle industry-wide disruption, this conversation offers a masterclass in vision and execution. If you want to learn how to identify untapped talent and pivot when your industry changes overnight, this episode is for you.

When 3M bought Aaron Krause’s buffing pad company, they looked at his smiley-faced sponge invention, called it "trash," and left it out of the deal. They made a huge mistake.

In this episode of Uncorked with Bill Green, we sit down with Aaron Krause, the chaotic genius behind Scrub Daddy - the most successful product in Shark Tank history. This isn't just a story about a sponge; it’s a masterclass in resilience, accidental invention, and proving the haters wrong.

Aaron reveals the untold stories you didn't see on TV: how he almost got banned from QVC before he even started, the "fake" controversy with Lori Greiner that was cut from his Shark Tank episode, and how a box labeled "SCRAP" turned into a billion-dollar global empire.

🍷 In this episode, you’ll discover:

• The "Black Sheep" Origin: Why Aaron’s doctor parents were devastated he became a car detailer (and how he proved them wrong).
• The 3M Mistake: How the manufacturing giant bought his company but rejected the Scrub Daddy patent as worthless.
• The QVC Disaster: The nightmare 4:00 AM broadcast where Aaron "blew it" and almost lost everything—before selling 80,000 sponges in 8 minutes.
• Shark Tank Secrets: What really happened with Lori Greiner and Kevin O’Leary that the producers cut from the final edit.
• Serial Invention: A look at Aaron’s newest game-changers, from the Barbecue Daddy to a revolutionary hockey stick used by the NHL.

If you are an entrepreneur, an inventor, or just love a good underdog story, you cannot miss this interview.

📢 SUBSCRIBE & SHARE If you enjoyed this story of American innovation, make sure to subscribe!

Are you living the life you were meant to live? What if you had a second chance?

In this interview, legendary author Mitch Albom joins us on the Uncorked podcast to discuss his incredible life journey and the powerful themes in his new book. From his early days as a musician and a top ESPN sports writer to the life-altering experience with his professor Morrie Schwartz that led to the global phenomenon "Tuesdays with Morrie," Mitch shares the pivotal moments that transformed his perspective on success, love, and legacy.

Dive deep into a conversation about empathy, regret, and the profound discovery that a second chance is not a magical gift, but a choice we can make every single day. Mitch also opens up about his inspiring philanthropic work in Detroit and Haiti, offering a powerful reminder that the greatest legacies are built on hope.

⬇️ Learn More & Support Mitch's Causes ⬇️

📘 Get Mitch's new book, "Twice" (and his other bestsellers)

❤️ Support the Have Faith Haiti Orphanage

🙏 Learn about SAY Detroit

✅ Subscribe to Uncorked for more conversations on wine, life, and business

👉 Link to More Podcast Episodes

⏰ TIMESTAMPS:

(00:00) Introducing legendary author Mitch Albom

(01:02) Inspiration for the book 'Twice': What if you had a second chance?

(02:52) Mitch Albom's "Twice Life": From musician to famed sportswriter

(04:07) The life-altering pivot: Morrie Schwartz's final class on life

(05:32) 'Tuesdays with Morrie': A labor of love that changed everything

(07:08) A new purpose: How readers' stories sparked a life of empathy

(09:02) Inside the heartbreaking reality of the Have Faith Haiti Orphanage

(11:46) What is a meaningful legacy? Mitch Albom on inspiring hope

(12:51) Final thoughts and reflections