How to scale a hyperlocal brand through 360° digital campaigns: A conversation with Anshul.
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In this episode, Anshul chats with Arjita about his experiences working as a brand designer with companies like Swiggy, Zolo, and Razorpay. He highlights the importance of design and how to create personalized and impactful brand experiences for local communities. He speaks about: - How design can help in building a strong connection for hyperlocal brands and build a community. - How to create a cohesive brand experience across online and offline channels. - The latest trends in design and its future in hyperlocal brands.
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