How to Fix Your Google Ads Attribution Blind Spots copertina

How to Fix Your Google Ads Attribution Blind Spots

How to Fix Your Google Ads Attribution Blind Spots

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 Most advertisers treat last-click attribution as gospel, but in a November 2026 market where cross-device journeys are the norm, this habit is silently destroying margins. Lucas and Luna break down why your highest-intent keywords are actually stealing credit from your brand-awareness campaigns. We explore the hidden cost of ignoring view-through conversions and how shifting to data-driven attribution can reveal true customer acquisition costs. If you have been optimizing for clicks instead of actual profit, this episode shows you exactly where your budget is leaking and how to reallocate it for better returns. #GoogleAds #AttributionModeling #PPCStrategy #DigitalMarketing #LastClickTrap #CustomerJourney #DataDrivenMarketing #ConversionTracking #SearchAds #DisplayAds #ROIOptimization #MarketingAnalytics #FexingoBusiness #BusinessPodcast #MarketingTips #AdTech #ProfitMargins #ConsumerBehavior Keep every episode free: buymeacoffee.com/fexingo
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