In this episode of Stories Build Businesses, story and strategy coach Megan Wright is joined by coach and author Helen Calvert for a thoughtful conversation about the rules we unconsciously carry into entrepreneurship and what happens when we finally unlearn them.

Together, Megan and Helen explore how childhood patterns, workplace conditioning, and inherited expectations shape the way so many entrepreneurs show up in their work. They discuss the freedom that comes from trusting your instincts, honouring your lived experience, and letting go of the assumptions that make business feel heavier than it needs to be.

In this episode:

• Why unlearning old rules changes the way you think and work

• How childhood and workplace conditioning shape your business behaviour

• The role of lived experience in creating meaningful, human-centred support

If this episode resonated with you, share it with someone navigating big changes in their life or business and subscribe for more conversations on story-led strategy, sustainable growth, and building a business that feels unmistakably yours.

✨ Want to explore how your story can shape a business that feels aligned and original? Book a free call with Megan.

✨ Connect with Helen: @happierlifecoach

https://happier-life.co.uk/

✨ Connect with Megan: @the.megan.wright

https://storiesbuildbusinesses.com/