How To Do B2B Video Right (According To Us)
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How To Do B2B Video Right (According To Us)
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B2B video isn't new anymore. The excuse of "we're just trying it" is gone.
In this episode of Permission to Rant, we get opinionated about the state of B2B video — who's raising the bar, who's not, and five commandments every brand should tattoo on their content strategy.
From Corporate Natalie to ClickUp's Hollywood actors to the brands still copy-pasting movie scenes and calling it creative — nothing is off limits.
Cool list. Ick list. Five rules. No filter.
If you've ever watched a B2B video and physically cringed, this one's for you.
Come rant with us.
Permission to Rant is a marketing podcast about B2B marketing, storytelling strategy, AI in marketing, and fixing broken content systems.
Hosted by Penny and Nike from Contentoo.
Subscribe for bi-weekly episodes.
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Penny Warnock
Nike Pucci