How Rick Lowe Built a Licensing Empire With Disney, Star Wars & AC/DC
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How Rick Lowe Built a Licensing Empire With Disney, Star Wars & AC/DC
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Letto da:
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Di:
- Rick's unconventional path: engineering degree → corporate tech job → sales → laid off in the dot-com bust
- The origin story: selling Space Invaders T-shirts at Portobello Market in Notting Hill
- Building an international business licensing Disney, Warner Bros., Netflix, Star Wars, and Marvel IP
- The difference between corporate licensing (Disney/Netflix) and relationship-driven music licensing
- What "merchandising" actually covers: apparel, accessories, headwear, nightwear, and more
- Evergreen licenses (Disney) vs. fleeting pop-culture moments (Stranger Things) vs. touring bands
- Why merchandising is a high-volume, lower-margin business — "license to print money"
- Rick's biggest music license ever: AC/DC, and why the Rolling Stones' logo is untouchable
- Writing The Maverick Entrepreneur: turning life lessons and failures into a book
- The role of tenacity, resilience, and refusing to quit in entrepreneurship
- Rick's motivation for public speaking and pursuing personal development
- Working smarter, not harder
- Rick's closing piece of wisdom: "grab life by the throat" and take full personal responsibility
- Trusting your instincts and learning from (not repeating) your mistakes
- Where to find Rick Lowe and his upcoming book
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