How IM Shmacked Took Over College Media
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How IM Shmacked Took Over College Media
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This episode is wild.
I sat down with Yofray Fray, the founder of IM Shmacked, to break down the real story behind building the largest college media company in the country.
We get into everything—from navigating an FBI investigation, to scaling chaos into a legitimate media empire, to the mistakes, pressure, and moments most founders never talk about publicly. This is a raw conversation about risk, resilience, and what it actually takes to build something massive when the odds (and the spotlight) are against you.
If you’re an entrepreneur, creator, or anyone who’s ever felt like the system was stacked against them, this episode will hit.
No fluff. Just lessons, scars, and real game from someone who lived it.
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