Are all webinars starting to sound the same, with AI-generated content making everything a little too perfect, and a lot less human? This episode of the TWH Podcast, we speak with Taru Sirkia from Webinar Geek to explore why authenticity, humor and a little imperfection might be your secret weapons for memorable online events.

Taru reveals exclusive insights from the “under the hood” of a leading webinar platform: the real impact of AI tools, what features actually boost engagement, and why your response to technical glitches could make or break your webinar’s success. Discover actionable tips for marketers, business leaders, and anyone wanting to stand out in the age of digital sameness.

Tune in for expert strategies on leveraging new technology without losing your personal touch; plus, some funny true stories from behind the scenes you won’t want to miss!

00:00 — Intro: Welcoming Taru from Webinar Geek

01:00 — The AI Deluge: Is Content Becoming Too Generic?

03:30 — Creativity vs. AI: What’s Getting Lost

07:10 — Why Mistakes and Humor Matter in Webinars

10:00 — What Makes a Webinar Truly Successful?

13:15 — Must-Have Features for Webinar Platforms

16:00 — Fun Stories: Can Weather Affect Webinar Success?

18:00 — Top Tips for Engagement: Reminders, Polls & More

19:40 — The Value of Authenticity in Online Events

21:00 — Lightning Round: Taru’s Webinar Success and Fail Moments

23:00 — Wrap-Up: Key Takeaways and What’s Next

#WebinarTips #DigitalMarketing #AIinMarketing #VirtualEvents #AuthenticityMatters #WebinarHacker #BusinessCommunication #WebinarStrategy