Your health coaching business might feel hard right now because you're trying to convince people that they need a health coach instead of filling an existing need they're already looking for help with.

In this episode, I share what a trip to Drybar taught me about getting clients effortlessly. Spoiler: it has everything to do with solving problems people are already willing to pay for.

We talk about:

• Why Drybar doesn't apologize for only doing blowouts
• How to become a "category of one" in your health coaching business
• The difference between what people want (a blowout, pre-pregnancy jeans that fit) vs. what we're selling (health coaching)
• Why working with clients NOW is the fastest way to figure out your niche

If you're tired of convincing people they need you, this episode will show you how to position yourself so clients come to you ready and excited.

🎯 Ready to start working with clients right away? Download my free guide: 10 Easy Offers You Can Earn With Right Away 👉https://HealthCoachPower.com/Easy

💌 Interested in joining Empowered? Email "Empowered" to michelle@healthcoachpower.com

Listen & subscribe:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

The health coaching industry has changed a lot in the last year. If things that used to work suddenly don't anymore, you're not imagining it.

The industry hasn't stopped working, but the way people spend their money has changed. In this episode, I'm sharing five rules that are shaping what actually works for health coaches heading into 2026.

These insights come from what I'm seeing daily inside Empowered and across my own business. No complicated funnels. No long launches. No endless free content with no return.

We cover:

• Why constant nurturing no longer leads to clients
• Why launches are losing their impact
• How generic wellness messaging gets ignored
• Why real conversations are outperforming automation
• How to stop trying to sell "health coaching" and focus on real transformation

If you want a simpler, more human way to grow your business and start attracting clients again, this episode will give you a clear direction forward.

Interested in working together inside Empowered?
📧 Email "Empowered" to michelle@healthcoachpower.com

🎯 Want help getting started right now? Grab my free guide: 10 Easy Offers You Can Earn With Right Away 👉 https://HealthCoachPower.com/Easy

Listen & subscribe:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

What actually moves your health coaching business forward?

It's usually not intense planning, automations, or perfectly designed systems.

In this episode, I'm sharing three real stories from health coaches inside my Empowered mastermind who stopped waiting to feel "ready" and took imperfect action anyway. Each of them made money, signed clients, or uncovered unexpected opportunities by doing things before everything was set up.

You'll hear how:

• Stephanie signed her first VIP pharmacist client before she even had a payment plan set up in Stripe
• Christina landed a paying client from her very first five-minute mini offer, before her pricing was finalized
• Heather stopped forcing big online launches and instead used 25 years of industry experience to spark interest from startup CEOs and company leaders

These stories all happened recently, and they're honest, messy, and very real. If you've been stuck trying to get everything organized before you finally put yourself out there, hopefully this episode will help give you the confidence to take action!

🎯 Want help taking your own messy first steps? Grab my free guide, 10 Easy Offers You Can Earn With Right Away 👉 HealthCoachPower.com/Easy

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity