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Are you still charging like it's 2018 while offering luxury level results? In this episode, we're pulling back the curtain on why so many permanent makeup artists are STILL undercharging...especially when we only see our clients once every few years.

In this episode, we will talk numbers surrounding other luxury beauty service prices and explore a new mindset around PMU pricing. Whether you're afraid to raise your rates or just don't know where to start, this episode will help you shift your perspective and confidently price your services like the high end permanent makeup professional that you are.

Because luxury isn't just about the results-it's about how you position and value your time, energy, and expertise.

It's time to stop playing small and start charging your worth.

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Join my FREE Haus of PMU Podcast Club on Skool! (Make sure you download the app) Where we have community, monthly chats and free learning/tips/tricks on all things PMU!

Join Haus of PMU Podcast Club by CLICKING HERE: Stay connected with me and others on the regular!

In this episode of Haus of PMU, I open up about a super difficult and frustrating experience in my career.... getting hacked on both my personal & business Facebook and business Instagram accounts. My personal Facebook: Christa Nordquist was hacked as well as my Instagram accounts: @browhaustulsa @browhausacademy... they aren't even searchable.. My business Facebook account @Browhaus Tulsa is still up and running but has been taken over by the hacker.

I share what's happened so far, the steps I've taken to try to recover my accounts, and the unexpected ways this has impacted my business. I also give tips on how to protect your accounts before it's too late, what I've learned about Meta Support, and how I'm pivoting my focus moving forward.

I also explain the importance of not relying solely on social media as your only source for your business to get new clients and what you should implement if you are relying only on social media.

If you have ever feared losing access to your social media, this is a must listen.

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In this episode of Haus of PMU, I am beyond honored to sit down with the legendary Teryn Darling—a true pioneer in the permanent makeup industry. With over 24 years of experience, Teryn has transformed the PMU world through her innovation, education, and game-changing contributions.

We cover it all:

• The challenges and rewards of studio transitions.
• How to recognize and overcome burnout as a PMU artist.
• The story behind her brand-new OMG® Brow Pigment Line with Li Pigments.
• Why her Beyond the Epidermis Color Theory Course is a must-have for every artist (plus an exclusive discount code below!).

Teryn has generously provided our listeners with 50% off her Beyond the Epidermis course—a comprehensive guide to mastering color theory that applies to any pigment line. Use the code BROWHAUS50 at checkout to claim your discount!

Tune in to hear Teryn’s invaluable insights, her passion for elevating the industry, and her advice for artists at every stage of their journey.

Resources Mentioned in this Episode:

• Beyond the Epidermis Color Theory Course: https://www.girlzinktraining.com/beyond-th-epidermis-course
• OMG® Brow Pigment Line: https://store.girlzink.com/products/omg-brow-pigment-kit-pre-order-now
• Tatter-a-fact® Podcast: https://podcasts.apple.com/us/podcast/tatter-a-fact-pmu-podcast/id1563510666
• Girlz Ink Online Store: www.girlzink.com
• Girlz Ink Online Academy: https://www.girlzinktraining.com

Follow Teryn Darling on Instagram:

• @girlzinkstudio
• @tatgirlzink
• @tatterafactpodcast

Follow Christa Nordquist (Haus of PMU) on Instagram:

• @browhaustulsa
• @browhausacademy

Visit the Haus of PMU Website & Store:

• www.browhaustulsa.com
• Haus of PMU Shopify Storefront

For any inquiries, episode questions, or guest requests, reach out at:

• Email: info@browhaustulsa.com

Upcoming PMU Fundamentals Training:
My next PMU Fundamentals training starts in February 2025, and we’re offering a HUGE discount for anyone who signs up by January 15, 2025. Don’t miss out on this amazing opportunity to get the training you need to take your PMU career to the next level!

If you enjoyed this episode, don’t forget to follow the show, share it with your artist friends, and leave a review if you found this episode helpful and meaningful. I might even share your review on the show!

Thank you, Teryn, for sharing your knowledge and inspiring us all. This episode is packed with wisdom, so don’t miss it!