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GovComms: The Future of Government Communication

GovComms: The Future of Government Communication

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Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.


Watch our episodes in video on contentgroup's YouTube channel.

Hosted on Acast. See acast.com/privacy for more information.

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  • EP#188: Revisiting 'Leading Quietly: The power of introverts at work'
    Jan 20 2026

    As we step into 2026, now's the time to ensure everyone's voice is heard.


    In this episode of GovComms, we revisit host David Pembroke's conversation with Richard Etienne: internal communications expert, author of The Introvert’s Survival Guide, and founder of The Introvert Space. Together, they explore how introverts can lead, influence, and thrive in workplaces that often reward volume over value.


    From overcoming self-doubt to navigating hybrid work, Richard shares powerful, practical strategies to help introverts find their voice without having to shout. He also offers advice for leaders on how to build inclusive teams where every personality type can succeed.


    Whether you identify as an introvert, manage one, or simply want to create more inclusive and effective teams, this episode is packed with eye-opening insights and actionable tips.



    Discussed in this episode:
    • Why introverts often go unheard and how to change that
    • How to build your personal brand without self-promotion
    • The hidden strengths introverts bring to leadership
    • What Theresa May taught Richard about quiet influence at the top



    Show notes:
    • The Introvert Space | Richard Etienne
    • The Introvert’s Survival Guide | Richard Etienne
    • Quiet | Susan Cain
    • Blog | GovComms Podcast

    Hosted on Acast. See acast.com/privacy for more information.

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    37 min
  • EP#187: Leading Through Uncertainty
    Dec 16 2025

    In an era of constant disruption, government communicators are being asked to lead without all the answers.


    In this episode of GovComms, David Pembroke is joined by leadership experts Dr Marianne Broadbent and Adam Kyriacou to explore how communications teams can navigate AI and rising expectations, whilst building trust and impact.


    It’s an insightful discussion revealing why comms professionals are no longer at the ‘end of the line’, but rather central figures in enterprise performance.


    Join David, Marianne and Adam as they pull back the curtain on how to lead in the face of transformation.


    Discussed in this Episode


    • How to integrate AI responsibly while maintaining a human-centred approach
    • Why trust, purpose, and psychological safety are now core leadership capabilities in the public sector
    • Practical ways comms teams can support senior leaders and build public trust

    Hosted on Acast. See acast.com/privacy for more information.

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    59 min
  • EP#186: Stop talking, start listening — the secret to better government communication
    Nov 18 2025

    What if better communication starts with listening, not telling?

    In this episode of GovComms, host David Pembroke speaks with Natasha Plowman: a communications strategist, advisor, and founder of Spinning Red. Together they explore how listening, empathy, and authentic storytelling can transform the way governments engage citizens.

    From unpacking the ineffectiveness of the old ‘broadcast’ model to examining the use of buzzwords in sustainability conversations, Natasha urges listeners to imbue their stories with honesty, empathy, and curiosity.

    In a world where government communicators are facing rapid transformation, this episode offers a timely reminder. Meaningful change begins with understanding your audience — not just speaking louder.


    DISCUSSED IN THIS EPISODE
    • How listening creates more effective and trusted communication
    • Ways to communicate across five generations in the workplace
    • How storytelling connects people and drives understanding
    • Why transparency builds credibility during complex change
    • How curiosity and self-awareness improve leadership communication


    SHOW NOTES
    • Spinning Red | Natasha Plowman
    • Break the Silence Collective | Natasha Plowman
    • Emily’s List | Emily’s List Australia
    • Higher Ground | Alison Taylor
    • Blog | GovComms Podcast
    • LinkedIn | GovComms

    Hosted on Acast. See acast.com/privacy for more information.

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    46 min
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