The way users find information online is different now, and brands need to switch.

With AI tools like ChatGPT, Perplexity, and Gemini shaping answers, traditional SEO alone isn’t enough for brand visibility.

In our last episode, The Future of Visibility, we covered the basics of Generative Engine Optimization (GEO). In this episode of The Gen AI Podcast by Addlly AI, we go further - sharing how to get your brand quoted and referenced by AI.

If you’re a marketer, content strategist, or a founder, this podcast is for you. Get actionable ways to structure, optimize, and refresh content so AI engines notice and cite your brand.

Key Takeaways from This Episode:

• 1. How GEO complements SEO to get your brand cited
  2. Why context, intent, and authority matter for AI visibility
  3. Best practices for structuring content for AI-driven search
  4. How to keep your brand discoverable in AI-generated answers

  
  

🎧 Episode Summary:

(00:00) Introduction

(01:15) From SEO to Generative Engines

(01:45) From Keywords to Context

(02:34) From Keywords to Intent

(03:15) Building Brand Authority

(03:53) The Importance of Written Content

(04:35) SEO vs GEO - How They Overlap

(05:07) The Role of Social Signals in GEO

(05:33) GEO Content Best Practices

(06:24) How to Keep Content Fresh

(06:57) Final Thoughts

How to Leverage AI for Your Business

Explore Addlly’s AI Marketing Agents built for the AI-first internet, now with GEO-ready optimization to get your content seen and cited by ChatGPT, Perplexity, and other AI engines. All with zero prompts or complex coding.

Contact Addlly for a FREE demo to see how AI can boost your brand’s visibility.

Subscribe to Addlly AI’s The Gen AI Podcast for the latest in AI-driven marketing that can drive engagement and business growth.

Brought to You by Addlly AI

Addlly AI is the first AI-powered marketing platform in Asia designed to help brands execute hyper-personalized, multi-language marketing campaigns with zero prompts or coding.

What We Offer:GEO AI Agent Suite – Optimize your existing content for AI engines like ChatGPT and Perplexity

AI Marketing Agents – Automate SEO, content creation & social media marketing

Hyper-Localized Content – Tailored for languages & global campaigns

Data-Driven Personalization – AI that adapts to your brand voice & audience

Enterprise-Grade AI – Scalable solutions backed by Microsoft, AWS & NVIDIA

Zero Clicks. No Links. So… Where’s Your Brand?

Search as we know it has changed, and most brands haven’t caught up yet. In this episode of The Gen AI Podcast by Addlly AI, we dive into Generative Engine Optimization (GEO) and why it is changing how brands are getting seen in AI-powered search.

With LLM tools like ChatGPT, Gemini and Perplexity reshaping how users find answers, old SEO strategies aren’t enough anymore. Whether you’re a content strategist, marketer, or founder, this episode is your roadmap to staying visible in the age of AI-first search.

Key Takeaways from This Episode

• 1. What “Zero-Click Searches” mean for your brand’s visibility
  2. A clear breakdown of SEO, AEO, and GEO - and how they work together
  3. How to structure content so AI agents like ChatGPT, Gemini, and Perplexity cite your brand
  4. The most common GEO mistakes marketers make (and how to avoid them)

• 
  

  🎧 Episode Summary

  (00:00) Introduction

  (01:10) What Has Changed in Search?

  (01:47) What Is GEO?

  (02:27) SEO vs. AEO vs. GEO Explained

  (03:10) GEO Strategy Framework

  (04:13) Common GEO Mistakes (and How to Fix Them)

  (05:25) What to do Next: Actionable Steps + Tools

  (07:22) Final Thoughts

  
  

  How to Leverage AI for Your Business

  Explore Addlly AI’s AI Marketing Agents built for the AI-first internet, now with GEO-ready optimization to get your content seen and cited by ChatGPT, Perplexity, and other AI engines. All with zero prompts or coding.

  Contact Addlly for a FREE demo to see how AI can boost your brand’s visibility.

  Subscribe to Addlly AI’s The Gen AI Podcast for the latest in AI-driven marketing that can drive engagement and business growth.

  
  

  Brought to You by Addlly AI

  Addlly AI is the first AI-powered marketing platform in Asia designed to help brands execute hyper-personalized, multi-language marketing campaigns with zero prompts or coding.

  What We Offer:GEO AI Agents – Optimize your existing content for AI engines like ChatGPT and Perplexity

  AI Marketing Agents – Automate SEO, content creation & social media marketingHyper-Localized Content – Tailored for languages & global campaignsData-Driven Personalization – AI that adapts to your brand voice & audienceEnterprise-Grade AI – Scalable solutions backed by Microsoft, AWS & NVIDIA

Are AI Agents Thinking or Just Simulating Intelligence?

AI agents are becoming increasingly capable, but are they truly autonomous, or simply mimicking intelligence? In this episode of The Gen AI Podcast by Addlly AI, we dive deep into the distinction between perceived intelligence and actual autonomy in AI systems.

We explore the big question: Are AI agents really thinking? From tools like Auto-GPT to Addlly’s no-prompt platform, we break down how agentic AI works, what it means for businesses, and the ethical concerns surrounding AI systems that make decisions independently. Tune in for a thought-provoking discussion on the future of AI and its role in business innovation.

Key Takeaways from This Episode

• 1. What Agentic AI really means—and how it differs from traditional automation
  2. Why AI tools appear to “think,” and what’s actually happening behind the scenes
  3. The ethical concerns around AI autonomy, from bias to accountability
  4. What businesses should keep in mind when integrating agentic AI into operations?

  
  

• 🎧 Episode Summary

  (00:00) Introduction to Agentic AI

  (01:20) What Is Agentic AI?

  (02:18) Perceived Intelligence vs. True Autonomy

  (03:38) How Does Agentic AI Work?

  (05:08) Do AI Agents Think?

  (05:59) Ethical Considerations: Autonomy and Control

  (07:09) The Future of Agency and Autonomy in AI

  (08:00) Conclusion

  
  

  
  

  How to Leverage AI for Your Business?

  Explore Addlly AI’s AI Marketing Agents for SEO optimization, hyper-personalized content, and multi-language marketing automation—no coding required.

  Contact Addlly to see how AI can scale your brand’s marketing.

  Subscribe to Addlly AI’s The Gen AI Podcast to discover how AI-driven marketing can drive engagement, optimize SEO, and enhance business growth in 2025.

  
  

  Brought to You by Addlly AI

  Addlly AI is the first AI-powered marketing platform in Asia designed to help brands execute hyper-personalized, multi-language marketing campaigns with zero prompts or coding.

  What We Offer:

  AI Marketing Agents – Automate SEO, content creation & social media marketing

  Hyper-Localized Content – Tailored for languages & global campaigns

  Data-Driven Personalization – AI that adapts to your brand voice & audience

  Enterprise-Grade AI – Scalable solutions backed by Microsoft, AWS & NVIDIA