From Wind Farms to Private Equity: Gabe Orr on Integrity | The Austin Moss Show Ep. 13
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Gabe Orr grew up in rural Kansas ranch culture, spent 12+ years in the Philippines, helped develop a wind farm from scratch, and then learned private equity the hard way—by selling it. In this conversation, Gabe and Austin get into the real work behind “innovation”: navigating two totally different worlds (humility and poverty vs. power and politics), building businesses without losing your integrity, and designing products you’d be proud to explain with the lights on.
They also go deep on Plain View Beef—sprout-finished cattle, lab-tested nutrient profiles, and why the fat tells the truth about quality. From fermented preservative-free beef sticks to beef tallow skincare, Gabe is trying to innovate farmers out of a broken economic cycle without pretending traditional producers are the enemy. If you’re building anything—especially something that disrupts an old industry—this episode is a blueprint for discipline, faith, and clarity.
Key Topics
— Faith, capital discipline, and the real cost of success
— Farm roots → global life: Kansas/Colorado, Australia, then 12.5 years in the Philippines
— The “two worlds” lesson: dirt floors and tin roofs vs. political power and big capital
— Wind farm development + selling to PE: how due diligence teaches the game
— The #1 fundraising miss: founders pitch features, investors need an exit
— Plain View Beef: building a brand you can defend “in plain view”
— Sprout-finished cattle: day-5 harvest, rumen health, and nutrient density
— Fermented beef sticks: no preservatives, shelf-stable, easier digestion
— Beef tallow skincare: clean inputs, real-world demand, and the “can you eat it?” test
— Why rural America isn’t dying—if values meet vision
— Gabe’s closing thesis on failure: belief bigger than self changes everything
Guest Bio
Gabe Orr is a 4th-generation cattleman and entrepreneur behind Plain View Beef, focused on transparent, nutrient-dense beef through sprout-finished feeding systems and rigorous lab testing. He spent over a decade living and working in the Philippines, helped develop and sell a wind farm (earning his “private equity mindset” through real due diligence), and now builds products—from fermented beef sticks to tallow skincare—designed to raise the standard of health and integrity in food.
Plain View Beef Discount:
Get 5% off Plain View products! Use the code TheAustinMossShow at checkout or shop directly through the discount link: https://e0659a-46.myshopify.com/TheAustinMossShow
🔗 Austin’s Affiliate Link
Use this link to support the show:
https://e0659a-46.myshopify.com/austina5
Plain View Beef Website: https://plainviewbeef.com/
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