In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen sits down with Laura Taylor, Chief Operating Officer at Naylor Association Solutions, to explore what it takes to turn strategy into measurable results. Grounded in Naylor's 2026 Association Benchmarking Report, Laura shares how leaders can build confidence in their data, assign clear ownership, test new revenue streams quickly, and use AI to grow capacity so costs rise slower than revenue.

Why Listen:

• Learn how a COO operationalizes a CEO's data-driven vision with agreed metrics, one source of truth, and named KPI owners
• Understand why non-dues revenue is more critical than ever, and where to find monetizable engagement you already have
• Hear how to separate quick-win revenue plays from multi-year builds, and run both at the same time
• Discover why AI should be treated as a capacity multiplier, not just a cost-cutting lever, and why cutting client value is a losing model

About Heather Holst-Knudsen
Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™.

About Revenue Room™ CXO
Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation.

Learn more or apply for membership at https://www.revenueroomcxo.com/apply