In foodservice, the story behind the plate sells the spec. In this episode of Curiously Stuck, Chelsea sits down with chef-educator and entrepreneur Rose Cowell (Founder, Twenty Bites) to unpack how culinary storytelling, disciplined process, and smart content can turn stainless boxes into real sales, while spotlighting a partnership between two women entrepreneurs driving the industry forward.

What you’ll learn in this episode:
• How “slow down to go fast” (the Twenty Bites ethos) improves content, recipes, and results
• Ways to bridge marketing and culinary: hands-and-pans video, food styling, and proof-point recipes that sell equipment
• Positioning with reality: aligning brand aspiration with how customers experience you
• The power of women partnering in foodservice entrepreneurship—and why community beats going it alone
• Using personal discipline (yes, triathlon training!) to fuel creative momentum and client delivery

👉 Watch the full episode on YT @craeveco

🔗 Learn more about Craeve & Co: https://craeve.com and twentybites: https://twentybites.com/

#CuriouslyStuckPodcast #FoodserviceMarketing #CulinaryStorytelling #WomenInFoodservice #SalesEnablement #BrandStrategy #Hospitality #Entrepreneurship

Welcome to Curiously Stuck

Every founder, executive, and creative leader has been there—that pivotal moment where you don’t know the next move, but you know something has to change. Curiously Stuck is a podcast for those moments. Hosted by Chelsea Rae Stuck, brand strategist and founder of Craeve & Co., this series dives into the honest, often messy stories behind leadership pivots, unexpected challenges, and the curiosity that drives reinvention.