Follow the Crumbs copertina

Follow the Crumbs

Follow the Crumbs

Di: Solid Gold Podcasts #BeHeard
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Behavioural banter with BreadCrumbs. See how behaviour and communication collide. In words. In choices. In tiny moments that make big things happen. Welcome to a podcast about nudging the way people think, feel, and act.Solid Gold Podcasts #BeHeard Economia Marketing Marketing e vendite Scienze sociali
  • Welcome to Follow the Crumbs
    Jun 15 2026
    Every day we're nudged in ways we barely notice, and once you start looking, the clues are everywhere.

    Hi, we're Lee and Tegan, and this is Follow the Crumbs, a podcast about all things behavior.

    Grab a coffee as we explore the small moments that drive decisions and the weird shortcuts that make us human in work, life, and all the bits between.

    Follow the crumbs to see the world a little differently. Visit our website · Follow the Crumbs on Instagram · Connect with BreadCrumbs on LinkedIn
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    Meno di 1 minuto
  • The WHY of wine
    Jun 29 2023
    How do you choose what wine to drink?

    From tastes to tannins and labels to language, the behavioural principles that nudge our decision-making when it comes to picking the perfect wine are many.

    Join BreadCrumbs Linguistics as we unpack the (often subliminal) encouragement to choose one wine over another. Rooted in Behavioural Economic Theory, we look at the research that underpins these drinks-decisions, including anchoring, social proofing, messenger effect, and language framing.

    Pour a glass and push play. Visit our website · Follow the Crumbs on Instagram · Connect with BreadCrumbs on LinkedIn
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    25 min
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