Finding Your True Artist Identity: Beyond Branding
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Finding Your True Artist Identity: Beyond Branding
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In this episode of Be Your Own Star, Christina Bauer dives deep into the difference between branding and identity and why the latter is the foundation of every successful music career.
✨ You’ll learn:
Why branding is how you communicate, but identity is who you are
How your quirks, struggles, and influences become your superpower
Three practical steps to define your artist identity: exploring influences, clarifying core values, and telling your story unfiltered
Why authenticity connects you to the right fans, collaborators, and opportunities
With insights from Simon Sinek and Carl Jung, Christina shows you how to ground your music career in truth, so your branding feels natural and your artistry shines.
If you’ve ever struggled with trends, self-doubt, or pressure to fit in, this episode will help you stand strong in your unique voice.
Coaching Calls: www.beyourownstar.com
Instagram: @beyourown.star