Jay Johnson's faith guided his remarkable journey from college admissions consulting to educational technology innovation in his business. Hosts Kimberly Daniel and Stephen Lewis of the DO GOOD X podcast revisit this inspiring conversation about scaling a business with intention and divine direction. Jay, founder of College Prep U and Prep Intel, shares how church community support sparked his entrepreneurial path and how taking risks in business led to exponential entrepreneurial growth—expanding from 37 to 2,500 students in one year. His story demonstrates that purpose-driven business success requires both faith and strategic action, offering valuable insights for founders navigating their intentional business-building journeys.

What You Will Learn in this Episode:

✅ How church community support can ignite entrepreneurial opportunities and provide critical business mentorship connections that lead to exponential growth.

✅ The importance of business collaboration over competition, as demonstrated when Jay partnered with a competitor and secured strategic partnership development.

✅ How faith-driven decision-making shapes scaling a business sustainably, from choosing not to join a franchise to developing machine learning applications for education.

✅ Why overcoming fear in business through spiritual grounding enables entrepreneurs to embrace uncomfortable growth opportunities and build nonprofit to for-profit transition models.

Join the DO GOOD X Community to access resources, connect with purpose-driven entrepreneurs, and grow your impactful business with intention.

TIMESTAMPS:

00:00 The importance of intentional business building and slowing down to reflect on purpose-driven business goals for 2026

04:00 Jay shares how support from his church community launched his college admissions consulting journey

05:03 The solar eclipse moment: taking risks in business to start College Prep U independently through faith-driven decision making

07:28 Scaling a business from 37 to 2,500 students through strategic partnership development and business collaboration

12:05 Jay discusses the challenge of being ok with being uncomfortable

13:26 Launch of Prep Intel: transitioning to educational technology using machine learning applications while making resources free for student success

KEY TAKEAWAYS:

💎 Strategic partnerships can transform your business overnight—Jay's willingness to collaborate with a competitor led to a contract serving over 2,000 students, proving that abundance mentality and business collaboration can create more opportunities than competition.

💎 Divine timing and spiritual discernment matter in entrepreneurial growth—from the solar eclipse metaphor to the Watch Hour prophecy, Jay's story shows how paying attention to spiritual guidance informs critical business pivots and taking risks in business.

💎 Building sustainable educational technology requires separating yourself from day-to-day operations—recognizing that College Prep U would close if something happened to him, Jay created Prep Intel to ensure student success continued beyond his personal involvement.

ABOUT THE GUEST:

Jay Johnson is the CEO and Co-founder of Prep Intel, an AI-powered platform that helps educational institutions and military recruiters identify and engage prospective students efficiently. He also founded College Prep U, providing families with expert college preparation guidance. A Morehouse alumnus, certified Collegiate Independent Counselor, and former Fortune 100 executive, Jay serves on advisory boards for The University of Alabama, Naval Academy, Clark Atlanta University, and University of Pennsylvania, and is President of the Birmingham Chapter of 100 Black Men of...