I denne episode af Experience Matters stiller vi skarpt på bæredygtig transformation – og hvordan digitalisering spiller en afgørende rolle i at accelerere forretningsvækst med grønne ambitioner. Vært Steffen Souza Ric-Hansen får besøg af Pia Sebell, Consulting Director, Experience hos Merkle, og Natascha Scøtt, Director, Strategy & Transformation hos Ahlsell. Sammen dykker de ned i, hvordan digitale værktøjer kan omsætte bæredygtighedsstrategier til målbare resultater – både miljømæssigt og kommercielt. Glæd dig til et inspirerende afsnit fyldt med indsigter, erfaringer og konkrete eksempler på, hvordan virksomheder kan skabe værdi gennem digitalt drevet bæredygtighed.

🚀 AI: Beyond the Buzzword – Finding Real Business Value

In the latest episode of Experience Matters, host Steffen Souza Ric-Hansen sits down with Thomas Walter, Chief Solution Officer for Merkle in EMEA, to cut through the AI hype.

AI is everywhere, but how do businesses move from fascination to real impact? Thomas shares insights on practical AI applications, customer-centric strategies, and how companies can unlock measurable value using the AI Business Value Canvas.

Merkle, a dentsu company, is at the forefront of this transformation - helping brands harness AI for real business outcomes.

🔊 Tune in to learn more!

#AI #CustomerExperience #DigitalTransformation #ExperienceMatters

In this episode of Experience Matters, host Steffen Souza Ric-Hansen welcomes Sille Stener, former SVP at SDC, and Lars Harder from Merkle for an insightful discussion on digital transformation in the financial services industry.

They explore the current state of digitalization, leadership strategies, customer experience, and the role of partnerships in driving innovation. Tune in to gain valuable insights on the Nordic market and beyond.

🎧 The episode is in Danish. Listen now!