Episode #39 - Zor Michael Gorman
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This episode is a special one because we're talking with someone who didn't just decide to become a franchisor overnight — he built decades of experience first. Michael Gorman is the founder of iMove PT, a mobile and outpatient physical therapy brand.
In this conversation, Michael pulls back the curtain on what it really looks like to build a franchise system from the ground up when nobody hands you a roadmap.
If you're a startup franchisor, thinking about franchising your business, or just curious what happens behind the scenes when someone turns expertise into a scalable brand, you're going to get a ton of value from this episode.
Time Stamps
Michael Gorman Intro
00:00:33
Segment 1
00:01:49
Get to know Michael Gorman
Segment 2
00:17:42
Topic Segment – How he built his franchise
Segment 3
01:04:59
Quickdraw Questions