Episode 13: Navigating 2026 with Creative Real Estate Featuring Chris Prefontaine

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Episode 13: Navigating 2026 with Creative Real Estate Featuring Chris Prefontaine

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In this episode of The Real Deal with Asher Cohen, Asher sits down with Chris Prefontaine, CEO of Smart Real Estate Coach, multi-bestselling author, and host of the Smart Real Estate Coach Podcast — to unpack what’s ahead for real estate professionals entering 2026. With uncertainty, optimism, and noise swirling in equal measure, Chris brings it back to what he knows best: creative real estate, strategic mindset, and the power of staying consistent in any market. What We Cover:

2026 Market Sentiment: Why even billionaires can’t predict the future — and how to bulletproof yourself no matter what happens
Creative Real Estate 101: Chris breaks down real estate on your terms in the clearest way you’ve ever heard
The Real Deal Questions: The three must-ask questions he uses to uncover real seller motivation and create win-win deals
Why Creative Strategies Thrive in Uncertain Times: From tired landlords to buyers locked out of traditional financing
The Success Formula: Why plans outperform goals, and what agents/investors often get wrong about “results”
How to Become the Authority in Your Market: Books, podcasts, consistency, and the long game
Family Business Insights: How Chris built a thriving multi-generational real estate company — without forcing roles
2026 Growth Priorities: What Chris and his team are focusing on this year, and why it matters for agents and investors everywhere

Chris also shares a powerful reminder: “Exposure matters more than any of us realize. Follow the people who are where you want to go — not the noise.” And to top it off, Chris gifts all listeners free access to two of his bestselling books, no shipping, no gimmicks: 👉 Get your free books: 3paydaysbooks.com/asher This episode is packed with practical wisdom, mindset shifts, and real strategies you can apply immediately — whether you’re a brand-new agent, seasoned investor, or somewhere in between. Listen now and walk into 2026 with clarity, confidence, and creative options.

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