Ep16 Morne Bekker - From Corporate Burnout to Chasing the Champions Tour: How to Build a Successful Golf Business Without Losing Your Mind
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Ep16 Morne Bekker - From Corporate Burnout to Chasing the Champions Tour: How to Build a Successful Golf Business Without Losing Your Mind
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In this episode of Henderson HQ, host Scott Groves sits down with Morne Bekker, a South African golfer who ditched his cushy corporate gig at HPE to chase his dream of qualifying for the Champions Tour.
Oh... and casually built the dopest indoor golf facility in Henderson along the way.
(Even though Scott admits he doesn't know squat about golf.)
Here's what listeners will actually learn:
- How to transition from corporate prison to entrepreneurship without going broke or losing your family in the process.
- How to use cutting-edge technology (TrackMan AI, advanced tracking systems) to deliver better results than your competition... even if you're not the "best" in your field.
- How to build a business that serves EVERY level of customer... from drunk bachelor parties to serious athletes trying to get better.
- How to price premium services without feeling like a sleazy salesman. (Morne breaks down his membership models, coaching packages, and how he stacks revenue streams.)
- How to create a "Country Club" vibe that makes people WANT to spend money with you... without the snooty crap.
- How to leverage relationships and referrals instead of wasting money on ads that don't work.
Plus...
Morne shares some wild cultural differences between doing business in South Africa vs. America.
(Spoiler: Americans are REALLY good at ghosting people.)
Whether you're thinking about starting a business, want to see what a world-class coaching operation looks like, or just want to stop embarrassing yourself at Top Golf... this episode delivers.
Find all the show notes and links here: https://podcast.hendersonhq.com/16