Ep. 41 - Why Online Reputation Management Matters More Than You Think
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Ep. 41 - Why Online Reputation Management Matters More Than You Think
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In this episode of The Law Firm Growth Professor podcast, I dive into a topic that many attorneys overlook: Online Reputation Management (ORM). You can spend thousands on SEO, but if your reviews are negative or inaccurate, your firm’s reputation—and growth—will suffer. I share why monitoring your reviews is critical, how often you should check them, and why outsourcing ORM to your SEO agency isn’t enough.
I explain practical steps for responding to negative reviews professionally, avoiding confidentiality pitfalls, and using feedback as a tool for improvement. You’ll also learn how positive community engagement can strengthen your online image and why ORM should become a weekly habit for every attorney.
If you’ve ever ignored your firm’s online reviews or assumed they don’t matter, this episode will show you why ORM is essential for protecting your reputation and driving growth.